Tuesday, September 3, 2013

September 2013 VCI-Group President’s Message

September 2013 VCI-Group President’s Message
If you have been reading the industry news lately you are aware that there is more turmoil amongst some of the leading players.  What does that mean to us?  I am not sure yet. Let’s give it another quarter and let it play out.  But, I will say this – our industry is no longer about BOXES.  We have moved from a hardware industry to a software and cloud-based industry.
How does that affect us – the strategists, implementers and supporters of visual collaboration?  It means that we need to keep our ear to the ground, our eyes open and to be adaptable and flexible.  We will need to become knowledgeable of the new technologies/services and companies who offer them.  We will need to become certified in WebRTC, the cloud and Unified Communication.
How can you do this?  It is through education!  Education does not necessarily mean “brick and mortar” – for many of us we learn “on the job”; but, you don’t want to do that as you implement a new technology or service for with that comes some risks, perhaps too many.  
You want to be the individual who can understand the benefits/risks regarding the new technology, to be able to describe, discuss and provide a strategy to transition from legacy to new technology.  You need to continue to be viable in the marketplace as the technology delivery evolves.
To do that – we, VCI-Group are developing the programs to ensure that you can continue to be valuable to your organization or to be able to move into a different role. 
Our monthly webinars are a glimpse into the current issues we are encountering; BYOD, cloud services, Web RTC, etc.  These webinars will give you an understanding of the services, technology and the concerns/issues the industry has.  Through our  Alliance Member Spotlights, you will have an opportunity to hear the new technology and services that these vendors have developed, are selling which are transforming  visual communications. 
Let’s not forget that we learn best from our peers and we offer Special Interest Groups (SIGs) that touch on verticals; e.g., Distance Learning, Healthcare and technology, Technical & Engineering.  Listen and join your peers and vendors in discussions on the current challenges.  These webinars and spotlights are  a mechanism for you to begin to explore the technology, services and challenges.
We understand that advancement and job viability is linked to education and we are developing training programs that will provide you with certifications.  We should have more information for you in the coming month on the programs, delivery and costs.
So as summer comes to a close, we prepare for continued changes within our industry and the opportunity to provide you with the knowledge and education to adapt and master the technology and services.
Remember, knowledge is a powerful thing.
Toni Alonso
VCI-Group President

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